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What is Category Management?


You are here: MembershipCatMan TrainingCoursework by VendorThe Partnering Group

The Partnering Group



The Partnering Group (TPG) is an international strategy and general management consulting firm whose mission is to build sustainable value for leading consumer product companies worldwide. For two decades, TPG has helped business leaders address their greatest challenges, from developing and deploying strategy to reorganizing for improving productivity and maximizing revenue.

TPG applies extensive industry experience, proprietary intellectual capital and, a unique approach to project management that produces significant economic and human value for our clients. As a result, TPG’s clients span the globe and every industry segment including food, beverages, apparel, household products, luxury goods, health and beauty aids, automotive, entertainment and sporting goods.

In addition to our client successes, the industry has applauded and adopted many aspects of TPG’s work. Leading companies and associations have recognized several of TPG’s proprietary models and processes as global standards. Recently, our category management, assortment and new product introduction processes were awarded best practice in Europe, North and South America.



MANUFACTURER TRAINING
Category Management
TPG’s core programs are based on best practices adopted worldwide by virtually all leading retailers and manufacturers. The training programs are typically tailored to deal with the client's specific categories, consumers and classes of retail trade. Category Management programs deal with all aspects of Category Management from the strategic to key tactics to retail execution. Category Management programs employ a variety of methodologies including expert instructor led, computer based and on the job.

 
 
 
 
 
 
 
 
 
 


RETAIL TRAINING
Category Management and Business Planning
Several thousand personnel from numerous retailers including Kroger Stores, Borders Books, PetSmart, Sainsbury’s, Advance Auto Parts, Safeway, Tesco, and Wal-Mart have attended TPG’s core Category Management training programs. These leading edge programs are based on the best practices adopted by virtually all leading retailers worldwide. These programs are customized to deal with specific capabilities, categories, shoppers and competitive environments. TPG’s Category Management programs for retailer clients deal with all aspects of Category Management from the strategic to tactics to store level execution.








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Links / Categories Posted By Date Posted Actions
The Partnering Group: Fundamentals of Retail Pricing Planning
moderator 2/5/08 none
The Partnering Group: Shopper & Category Development - The Evolution of Category Management
moderator 2/5/08 none
The Partnering Group: Fundamentals of Assortment Planning
moderator 2/5/08 none
The Partnering Group: Effective Shelf Management
moderator 2/5/08 none


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Last updated: December 3, 2007