Supply Chain: Achieving Efficiencies and preserve Pricing
In this session, Newell Rubbermaid will demonstrate how it manages enterprise level data, and customer point-of-sales data in conjunction with innovative presentation layer tools to effectively drive bottom-line growth with key retailers.    The Newell Rubbermaid team will also demonstrate the ongoing collaboration data, and key metrics used to align their supply chain and category management teams to effectively address customer opportunities.  The result is Newell Rubbermaid's ability to enjoy enhanced visibility into supply chain issues, facilitate the order flow process, synchronize order patterns for logistics productivity gains, and make faster adjustments to replenishment strategies based on demand at the point of sale.     Additionally, the rapid development and automation of presentation decks enable enhanced collaboration opportunities with the retailers and their supporting sales & marketing teams.

• Steve Sigrist, VP Sales Operations & Supply Chain,  Newell Rubbermaid
• Chad Zimmerly, Director, Wal-Mart Category Management, Newell Rubbermaid

Grocery Panel Discussion: Post-Modern Natural Supermarket Strategies
Whole Foods Market has been one of the rare shooting stars of grocery retailing this decade, but indications are the natural supermarket segment may have turned a corner. Rising supply costs and consumer belt-tightening have tempered the chain's performance this year, along with nagging challenges from the FTC over the merger with Wild Oats. One could argue that WFM's success was achieved by creating a mass market for upscale, high-margin natural food and specialty gourmet, much in the way Starbucks taught Americans to drink $4 cups of coffee. But now that consumers are accustomed to this level of quality, how do competing grocers satisfy "free-range, duck sausage tastes on a Jimmy Dean budget"?  As natural/organic products are integrated into mainstream categories, will the differentiation with Whole Foods blur? Should grocers rebrand or create specialty formats to meet WF head to head, or incorporate strategies within existing mainstream formats?
Facilitated by: Al McClain, CEO, RetailWire

Predictive Analytics: Weather Impact Planning
Two case studies with 'how to' advice about integrating weather planning in your category analysis...
Introductions by Bill Kirk, CEO and Co-Founder, Weather Trends International

• Tracey Johnston, Senior Hardlines Buyer III, Wal-Mart, retired
• Joel Sobaszek, Category Manager - Target Account, Jarden Consumer Solutions

In-Store Implementation - ISI Best Practices Update
With the publication of the working paper “In-Store Implementation: Current Status and Future Solutions” in May, the ISI Sharegroup launched an industry-wide dialog about the critical opportunity that lies in improved store-level compliance and measurement. Consciousness has been raised. Now it’s time for industry leaders to roll up our sleeves and tackle the ISI Best Practices that can transform merchandising effectiveness, empower Shopper Marketing and take Category Management to the next level. Learn how your organization can benefit. Join a panel of ISI Sharegroup core member companies as they outline the next steps for the ISI Sharegroup and detail the initial best practices initiatives.

• Joe Patti, Vice President Retail Planning and Category Management, Anheuser Busch
• Dr. Brian Harris, Co-Chairman, The Partnering Group
• James Tenser, Principal, VSN Strategies
  
  
  
  
  
  
  
  

More Relevant and Effective Marketing Strategies through Shopper Segmentation
Rob Colarossi, VP of Sales, Dr Pepper Snapple Group 
Today's retail environment demands a better understanding of the shopper than ever before.  Many factors -- including lifestyle, disposable income, family composition, health-consciousness can influence a shopper's purchase decisions.  And because shopper needs vary greatly and change constantly, traditional 'formulaic' marketing approaches may no longer be relevant or effective.

By working in partnership with retailers to overlay shopper data with our consumer data, we're creating targeted shopper marketing programs that build loyalty and drive traffic.  With this targeted process, we can gain a thorough understanding of which segments have the greatest long-term value to both the Retailer and Dr Pepper Snapple Group, how each segment responds to promotion and new products introduced, and whether each segment has become more or less 'loyal' over time.

• Gain a deeper understanding of your shopper and obtain insights into overall category and align with retailer's most valuable shopper.
• How to develop 3 year custom strategic business plans with your account that can accelerate category revenue and profit
• Bring insights to life with account's shopper to build loyalty and increase traffic
• Measurement utilizing customized shopper scorecards
   

International Best Practices Panel
Facilitated by Planet Retail

• Luis Herrera, Merchandising Co Director (Sub Director de Mercaderias) HEB Mexico 
• Lic. Ana María García Aliseda, Category Management Co Director (Sub-directora de Administración por Categorías) COMERCIAL MEXICANA S.A. DE C.V.
• Barry Thomas, Wal-Mart International Team Director, Category Development, Coca-Cola  
• Carlos Adalid, CPG CatNet Latin American Chapter Coordinator
• Mark Yoko, CPG CatNet South Africa Chapter Coordinator  
• Roger McCallen, VP Category Management, Kraco Canada