
The Category Management Association Conference in Atlanta, October 27-29 is demonstrating the association's mission directive to 'advance professional standards in category management'. Industry certifications will be unveiled at the conference; this work is a result of a two years of work by a Steering Committee of leading manufacturers. Each year more retailers are using the conference to update their suppliers about 'how we prefer you to present to us', new shopper segment strategies, and the retailer's analytics and space management methodologies. Register
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To browse session descriptions: Agenda
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