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Category Management Weekly Newsletter 08-27-2008
2,971 Subscribers
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Will you help us?
Will you help us promote the conference by sending this newsletter to 3 of your peers? We would really appreciate it. All of our membership and newsletter circulation to date has been created by word-of-mouth advertising. Now that we are in our fourth year we find that individuals who haven't been contacted are disappointed to be left out. Please help us by sending this newsletter to 3 of your peers -thanks!
2008 Conference Brochure
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The most authoritative
Category Management Conference
of the year!
Oct 28-30, Atlanta Georgia USA
Attendees to Date
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With many children going back to school prior to Labor Day this year, this final BTS week was much more favorable for apparel items like jeans and layered items over the record heat last year. This past week was the 3rd coldest late August period in 16+ years and 2nd wettest nationally which are much more favorable trends for cool weather items over hot weather categories. Headline news was on Tropical Storm Fay that was a very slow mover through Florida and the Deep South dumping upwards of 2 feet of rainfall. Recall last year the concern in Florida was drought – this year it’s flooding. Flooding is obviously great for storm related merchandise but can be very disruptive to retail store traffic unless it’s a home center or discounter selling cleaning supplies, building materials, etc. The 4-week retail August will end up as the 2nd coldest August in 11 years and 2nd wettest in 16+ years for the nation as a whole with hot 90F days down a significant 48% vs last year.
The week leading up to Labor Day shows more of the same with 92% of the U.S. trending colder than last year with the 4th coldest/4th wettest pre-Labor Day week in 16+ years. Recall last year was the 2nd hottest pre-Labor day week in 16+ years so the change toward colder weather is very dramatic. The tropics bear watching as the next hurricane (Gustav) is developing in the Caribbean and heading in the direction of the Gulf of Mexico. Read More.
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Official monthly eZine of CPG CatNet
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SUPPLY CHAIN: Coca-Cola Scores with Collaborative Store Ordering
A collaborative store ordering test led by Coca-Cola Enterprises and Wegmans Food Markets has driven higher overall sales and in-stock positions of Coke’s branded beverages, and reduced days of supply on hand. These results were achieved in eight stores across Wegmans’ headquarters market of Rochester, N.Y. versus eight control stores where no other changes were made to direct-store-delivery (DSD) processes “to allow us to test the true value of collaborative ordering,” said Kraig Adams at Coca-Cola Enterprises, Coke’s leading bottler. The six-month pilot, which ended in May 2008, appears to have put the trading partners on a better course to optimize inventory levels...
From CPGmatters the official monthly eZine of CPG CatNet
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Filtered CatMan News -- from 4,000 global news sources
COPYRIGHTS: Members have article copyrights!
Your username and password will open the full articles for copying into your presentations.
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Veteran Rite Aid executive to retire
Patriot News (Harrisburg, Pennsylvania)
James P. Mastrian, one of the few executive holdovers from the Martin Grass years at Rite Aid Corp., plans to retire from the East Pennsboro Twp.-based drugstore chain at the end of the month.
Editor's Comments:PEOPLE-ON-THE-MOVE/GREAT CATMAN CAREER PATH
Facial Recognition Technology + Video Screens = Creepy Dunkin' Donuts Ads?
Consumerist
Aug. 21, 2008 ( delivered by Newstex) -- The Wall Street Journal says that Dunkin' Donuts is experimenting with video screens that use facial recognition technology to figure out your age and gender. The screens then display ads targeted specifically to you.
Editor's Comments:IN-STORE MARKETING
The Estée Lauder Companies Inc. Names Gregory Polcer Executive Vice President-Global Supply Chain
Business Wire
The Estée Lauder Companies Inc. (NYSE:EL) announced today that Gregory Polcer has joined the Company as an executive officer in the role of Executive Vice President-Global Supply Chain, effective July 31, 2008. Mr. Polcer will oversee the Company's end-to-end supply chain which includes areas such as procurement, manufacturing, quality assurance, and logistics operations. He will report to President and Chief Operating Officer Fabrizio Freda.
Editor's Comments:PEOPLE-ON-THE-MOVE
Physicians Formula Awarded 2008 Front End Supplier of the Year by Rite Aid
Business Wire
Physicians Formula Holdings, Inc. (NASDAQ:FACE) ("Physicians Formula" or the "Company") today announced that Physicians Formula is one of only five manufacturers, and the only beauty brand, to be awarded 2008 Front End Supplier of the Year by Rite Aid Corporation at their annual conference on August 19. The others were Church & Dwight, LNK International, Pharmavite and Procter & Gamble (Oral Care and Household Chemical divisions). Front-end merchandise, or non-prescription products, contributes significantly to the overall sales of the chain drug store industry by delivering the convenience that consumers demand. Typically, each year, Rite Aid assesses its retail partners' brands focusing on those that support the highest-impact categories, maximize the effectiveness of promotions, enhance consumers' market basket and grow and retain existing customers. The Supplier of the Year designation represents all categories.
Editor's Comments:AWARD
Future Shock
Supermarket News
When Metro Group opened its first Future Store at an Extra supermarket in Rheinberg, Germany, in late April 2003, the store may have gained as much notice for the appearance of supermodel and Rheinberg native Claudia Schiffer at the grand opening as for its collection of advanced retail technologies. But the store gradually became known as a kind of mecca for in-store technology, attracting more than 31,000 visitors from 63 countries who wanted to see deployments of such systems as RFID-based smart shelves, intelligent produce scales, personal shopping assistants, a variety of kiosks, electronic shelf labels and anti-theft portals. It was said to be the largest collection of in-store technologies ever assembled under one roof. Metro Group, Germany's largest retailer, with headquarters in Dusseldorf, used the Rheinberg Future Store as a real-world test site for retail and supply chain technologies until last year; the store now operates as a conventional supermarket. "Numerous innovati...
Editor's Comments:'FUTURE STORE'/RETAIL IMPLEMENTATION
Do your research
Retail Week
In today's retail climate, knowing your customer inside out is vital to your business's success. Gathering customer information is key to delivering efficient and targeted marketing campaigns. But one of the biggest - and often overlooked - benefits of good customer insight is its value in tailoring and improving your business; developing unique relationships and experiences with customers will keep them coming back. Richard Clark, managing director of retail market research agency BCMR, says that understanding your customer in terms of their attitude and demographic and how they view your business is essential. "It gives you the information on which to base your decision-making - whether that's about store environment, price architecture or product," he says. However, John Lewis head of marketing strategy and planning Rob Weston says it is even more fundamental to your business than that. "If you don't know how to serve customers and get them through you door, you won't survive," he ...
Editor's Comments:SHOPPER INSIGHTS
BAD HAIR DAYS
Supermarket News
Hair care is hurting. Due to the sluggish economy, shoppers aren't spending as much on shampoo, conditioner and styling products. Only select consumers are continuing to shell out cash for salon-grade sundries. Some are willing to pay slightly more for items with functional features like straighteners, anti-frizz ingredients and curl enhancers, but only if they offer conveniences they don't want to live without. The rest are moving toward less-expensive brands, retailers told SN. Publix Super Markets, Lakeland, Fla., has experienced an uptick in sales of budget-conscious items such as V05 and Tresemme due to the economy, according to Publix spokeswoman Maria Brous. Shoppers there are also stretching their dollars by buying bulk.
Editor's Comments:HBA/HAIR
EBB TIDE
Supermarket News
In an economy where many consumers are struggling to tread water, supermarket seafood sales may be one of the latest casualties as shoppers reel in their food budgets. The Perishables Group reported that fresh seafood sales in supermarkets have struggled slightly in the past 13 weeks, declining by 3.6% compared to the same period in 2007. According to the report, which covers supermarket seafood performance through June 1, eight of the top 10 fresh seafood categories have declined in sales over the past 13 weeks. Overall retail prices on fresh seafood are up 1.4%, according to Steve Lutz, executive vice president of the Perishables Group.
Editor's Comments:PERISHABLES/SEAFOOD
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Wondering where we get the news?
We use the following terms to search: 4,000 global news sources
category management or category manager or category development or category analyst or category buyer or category advisor or category captain or consumer insights or shopper insights or cross-category or optimal aisle management or channel management or planogram or space management or space manager or shelf set or customer insight or customer management or ethnic marketing or hispanic marketing or in-store marketing or in-store execution or price optimization or pricing optimization or efficient assortment.
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AZ
Phoenix, AZ
Premiere Beverage Alcohol Company
Fry's Team Category Manager
This premiere Beverage Alcohol Company seeks a Category Manager to handle all strategic category analysis and planning for the Fry's team. This position plays a pivotal role in developing Fry's overall business in this category, in the retail environment. If you have 3-5 years experience, strong analytical skills, solid customer interaction and you are a self-starter who desires an exciting, fast paced environment in a growth-oriented company we want to hear from you! This position is home based and has a very competitive compensation package.
Contact Us Confidentially
CA
Los Angeles Area
VMI Replenishment Analyst
Leading supplier of Vendor Managed Inventory solutions for suppliers in the entertainment industry (music, film, games) is looking for a VMI Replenishment Analyst to join their team. The Analyst will work on-site with one of their clients to run and assist in various aspects of replenishment and supply chain activities at multiple retailer accounts. This is an interesting opportunity in a dynamic industry with an international company that is expanding globally.
See Complete Posting
IL
Bannockburn, IL
Barilla America, Inc.
Category Development Manager
Barilla America, Inc. extends the company's commitment to producing the highest quality pasta and other grain-based food products that embody the spirit of authentic Italian cooking. We seek a Category Development Manager to serve as a key Customer Marketing resource and support person for Barilla HQ and Field Sales in the areas of data analysis, reporting, and delivery, and develop sales communications. Bachelors Degree and 5+ years Category Management experience in retail CPG required.
See Complete Posting
IL
Wheeling, IL
Handi-Foil Corporation
Sales Manager
Handi-Foil Corporation, an industry leader in the manufacture, sale, marketing and distribution of disposable aluminum bakeware has an immediate opening for a Sales Manager at our facility in Wheeling, IL. This privately held company has been in business for over twenty five (25) years and is experiencing strong growth year after year. We are the industry leader in the disposable aluminum bake-ware category of general merchandise within Retail Grocery Stores.
See Complete Posting
MA
Boston/Providence, MA
Information Resources, Inc. (IRI)
Consumer and Shopper Insights Manager
On-site position at a Fortune 500 Retailer due to continued growth with the client! We are looking for an individual with Household Panel expertise to engage in cross functional projects across all business segments entailing merchandising, consumer loyalty, advertising and promotions.The Consumer and Shopper Insights Manager serves as the primary liaison to the client whose skills are called upon to provide expertise from planning, strategic and competitive trending perspectives. This individual will utilize their analytical expertise to provide insights to consumer behavior to support both tactical and long term client goals by analyzing the "why behind the buy". They will also derive insights on shopper behavior by analyzing internal data and conducting marketing/category trends.
See Complete Posting
MULTIPLE LOCATIONS
Colgate-Palmolive
Category Development Manager
Colgate-Palmolive is a leading global consumer products company, focused on Oral Care, Personal Care, Home Care and Pet Nutrition. We are seeking Category Development Managers with at least two years key account experience and two years category management experience. Must have an understanding of consumer data applications and merchandising expertise in the consumer brand industry.
See Complete Posting
TX
San Antonio, TX
Nestle Nutrition
Category Manager
To architect the shelf to achieve current and long term Nestle Infant Nutrition business objectives as defined by: share of shelf, market share, and shelf profitability. This position works closely with the Customer Category Managers and the internal resources of CDAM, Category Management, Shopper Insights, and Customer Development areas. The primary responsibilities of this position are to function as the customer resource for category management and consumer/shopper insights offering actionable category recommendations that achieve category/aisle business growth objectives.
See Complete Posting
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